Super Mario Bros Movie’s Creative Street Marketing Takes Over Champs-Élysées Paris
The Super Mario Bros movie has taken over the streets of Paris with its creative street marketing campaign on Champs-Élysées, featuring the iconic Mario character popping out of a Warp Pipe or ‘Colonne Morris’ as known in Paris. This unique approach to promoting the film has captured the attention of passersby and generated buzz around […]
Lenovo Ropes in Global Digital Artists to Introduce Yoga Pro 9i Laptop
Lenovo has tapped into the power of creativity for a new global marketing campaign using mixed reality to introduce the all-powerful Lenovo Yoga Pro 9i laptop. It reimagines street art for the digital space with works of some of the leading global digital artists. The campaign is led by Super Heroes NY, who enlisted some […]
