Huawei Teams Up With More Legacy Automakers to Dominate China’s EV Market

In a move to expand its presence in the auto industry, China’s Huawei Technologies has partnered with more legacy automakers to produce Aito-branded electric cars. This partnership was announced by Huawei’s Smart Car CEO, Richard Yu, at the China EV 100 forum in Beijing. Huawei will team up with Chery Automobile, BAIC Motor, and Anhui […]

Merger of Sports Entertainment Powerhouses: WWE and UFC

Two of the biggest sports entertainment brands in the world, World Wrestling Entertainment (WWE) and UFC, are set to merge. Endeavor the company that owns UFC will be closing an agreement on a deal to buy WWE in the coming days. According to the terms and conditions, Endeavor will own a 51% stake in the […]

Apple to Go ‘Budget-Friendly’ With New iPhone SE 4

Apple is reportedly launching the iPhone SE 4, a budget-friendly alternative to the premium iPhone series, aimed at strengthening its branding efforts. With a larger, 6.1-inch BOE OLED display, notch design, thinner bezels, Face ID, and an A16 Bionic CPU, the iPhone SE 4 is set to be a great choice for those who want […]

Coca-Cola Pulls in Gigi Hadid for ‘A Recipe for Magic’

Coca-Cola has featured American supermodel Gigi Hadid in the brand’s latest campaign A Recipe for Magic. This campaign aims to celebrate the magic of shared meals and the incredible human connections that happen when we get together with others to enjoy a meal. Feel Good Campaign Coca-Cola for it’s A Recipe for Magic cited research […]

Saudi Arabia Ranks 6th Globally in 2023 FDI Confidence Index’s Emerging Markets

The 2023 Foreign Direct Investment Confidence Index, released by Kearney, has ranked Saudi Arabia 6th globally in Emerging Markets. This ranking aims to provide business leaders with insights into emerging markets that are most attractive to investors. The report outlined that the rankings were fueled by the Kingdom’s robust rate of gross domestic product, strong […]

Authentic Brands Group Wants to Accelerate, Expand Boardriders’ Branded Retail Stores

Authentic Brands Group is keen to acquire sports and lifestyle company Boardriders, including Australia’s 80-strong Surf Dive ‘n Ski chain of stores for an estimated $1.88 billion. Boardriders is has some big brands like Billabong, Quiksilver, Roxy, Element, Honoua and VonZipper in its portfolio. Jamie Salter, the founder, chairman and CEO of Authentic Brands Group, […]

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