Craze for Barbie Merchandise Intensifies as ‘Barbie’ Movie Becomes Cultural Sensation

Following last week’s release of the Barbie movie, Barbie has become a cultural sensation with small businesses in the United States looking to cash on its merchandise. They hope to get eyes on their websites and social media accounts. Small businesses also want to capitalize on the “Barbie hype”. Brianne Fleming, an adjunct marketing instructor […]

Mustang Becomes Younger, Increases Visibility and Popularity Among Blooming Market

With its new brand and communication strategy, Mustang has significantly become younger. Having received two prestigious awards in “Brand Revival of the Year” and “Brand Strategy B2C” at the 2023 German Brand Award, Mustang has been able to increase its visibility and popularity among the younger market. Andreas Baur, Mastang CEO, said they have taken […]

Search