Changed Hair Color to Dark to Work in Hollywood – Sofia Vergara Leads Schwarzkopf Campaign
Modern Family actress Sofia Vergara is Schwarzkopf global brand ambassador redefining 2024 as the ‘year of the blonde’. Through the “What Story Will You Tell” campaign, the professional hair care brand and Vergara are encouraging individuals to embrace their authentic selves and share their unique stories with the world. The Colombian beauty revealed she is […]
Brand Loyalty in a Smartphone World: The Power of Hyper-Personalization
Smart phones are everywhere. Over a billion people have smartphones in their pockets, purses, or hands. But having a phone is not enough. People want to feel special and appreciated by the companies they buy from. That’s why customer service is so important. It’s not just about being nice and helpful. It’s about making each […]
