First Media Network that Uses Insights from Travel Behaviors to Connect Customers: Kinective Media by United Airlines
The United Airlines has launched ‘Kinective Media by United Airlines’ to help marketers widen their reach across a wide range of channels, including the airline’s award-winning mobile app and inflight entertainment screens. Kinective Media by United Airlines uses insights from travel behaviors to connect customers to personalized, real-time advertising, content, experiences, and offers from leading […]
Alibaba.com is UEFA EURO 2024 Official B2B E-commerce Partner
Alibaba.com, a unit of Alibaba International Digital Commerce Group, has collaborated with UEFA EURO 2024, becoming the official B2B e-commerce partner of UEFA EURO 2024 in the United States and China. This partnership will create a variety of opportunities for small and medium-sized enterprises (SMEs) on Alibaba.com to leverage the increased demand around the tournament. […]
Game-Changers: Winning Strategies for Effective Game Branding
Branding a video game is multifaceted, and selling in the highly challenging and ever-evolving game sector requires a strategic approach to engage and convert audiences. An understanding of what works – from defining the target audience to leveraging social media and influencer partnerships – is crucial for the success of game marketing. Let’s explore the […]
KFC Singapore Goes Larger-than-life 3D for Extra Tasty Crispy Burger
KFC Singapore is taken the 3D route – anamorphic display – to highlight its latest offering the Extra Tasty Crispy (ETC) Burger. The immersive 3D display presents the iconic ETC Burger in a larger-than-life format across synchronized dual screens. Consumers will be entranced by captivating 3D effects displayed at Wilkie Edge and Ten Square in […]
