Amazon Protects Shoppers From Ecommerce Scams via Technology and Strategy
Amazon is striving to build a world where consumers don’t fall prey to bad actors who impersonate their brand or anyone else’s. The global e-commerce giant knows that scammers use sophisticated techniques and social engineering to exploit consumer trust. According to the Global Anti-Scam Alliance’s Global State of Scams Report, consumers lost over $1 trillion […]
Starlux Celebrates Taipei-Hong Kong Route with One-Day Snoopy-Themed ‘TramOramic’ Experience
Starlux, a Taiwan-based airline, has marked the opening of the Taipei-Hong Kong route with the introduction of one-day Snoopy-themed TramOramic experience. Tram passengers will be served by Starlux flight attendants on July 20 to celebrate the new route. They can take advantage of in-flight food and beverage hospitality in the iconic 1920s-style open-top tram sightseeing […]
Colgate-Palmolive Utilizes AI and Predictive Analysis for New Product Scents
Colgate-Palmolive, a multinational consumer products company, has turned to artificial intelligence (AI) to show how scents can be developed and experienced in new ways. It combined predictive analytics with user insights to evoke moods like happiness, love, relaxation, and delight. Rafael Giganti, Senior Director of Fragrance Development at Colgate-Palmolive, they partnered with a fragrance house […]
