Volkswagen Singapore Steps into Podcast Advertising, Tackles Range Anxiety with Potential EV Customers
Volkswagen Singapore has ventured into podcasts with its latest campaign to reach out to consumers interested in electric vehicles. It understands the turmoil that consumers feel when transitioning to EVs. As such, Volkswagen strives to tackle ‘range anxiety’. The German carmaker partnered with Acast, a podcast company, for an episode and crisscrossed Singapore in the […]
Samsung Stops Traffic With Full Size, Folded London Bus to Celebrate Galaxy Z Fold6 and Galaxy Z Flip6
Samsung stopped commuters in their tracks in East London with a full-size iconic single-decker London bus that has been folded upwards at a 90-degree angle. The bus was part of Samsung’s public art project to celebrate the release of the Galaxy Z Fold6 and Galaxy Z Flip6 which now come with Galaxy AI. The bus […]
Chicken Man Adopts Vibrant Color Blue Packaging For Cohesive, Engaging Customer Experience
Chicken Man embarked on a bold journey, an inspiring transformation in culinary innovation, creativity, and the vibrant ‘blue’. The color is the focal point of its rebranding. For Chicken Man, blue symbolizes resilience, assurance, and integrity. The UAE-based fast-food restaurant worked with Kyan Creative Studio for the rebranding and new logo embodying the essence of […]
