Will Levis No.8 Hellmann’s Inspired Perfume
Hellmann’s has launched Will Levis No.8 – the world’s first parfum de mayonnaise in collaboration with Tennessee Titans star quarterback himself Will Levis. The perfume features the scent of the world’s most loved condiment – mayonnaise. Will Levis No.8 help football fans feel and smell ready for every day – see mayo, taste mayo, and […]
Political Campaign Ads Have Power to Confirm Biases: Research
Televised campaign advertising increases the prospect that the audience who identify with a particular political party will accept its positions and prefer its candidates, says Professor Cameron Shelton in his new research paper ‘Mobilization and Backlash: Asymmetric Updating in Response to Campaign Ads’. He explained that if a Republican candidate shows an advertisement to Republican […]
Keep Britain Tidy Kicks Cigarette Butts With VCCP London
Keep Britain Tidy wants to tackle the problem of cigarette butts everywhere by helping smokers responsibly dispose. For its latest campaign, the UK-based environmental charity worked with VCCP London and Bernadette, a digital experience agency. This comes after Keep Britain Tidy’s research found that smokers drop cigarette buds here and there because they are unable […]
