Bentley Motors Becomes First Automotive Member of Leather Naturally
Bentley Motors has taken an enormous step towards sustainability by becoming the first automotive member of Leather Naturally, an NGO that promotes the use of certified and properly sourced leather as a natural by-product. The British carmaker’s latest initiative highlights its commitment to the Beyond100 strategy to become the global leader in sustainable luxury mobility. […]
Coco Launches Sidewalk Robots on Uber Eats, Enhances Delivery Experience
Uber has recorded a technological milestone through a strategic partnership with Coco to launch the latter’s sidewalk robots on Uber Eats. Coco’s robots will initially be launched in Los Angeles and then in other cities. Zach Rash, Co-founder and CEO of Coco, expressed the thrill of partnering with Uber to expand their services to more […]
Amaron and Lowe Lintas Announce Dynamic Partnership for Automotive Branding
In a significant move for the advertising world, Lowe Lintas has been awarded the creative mandate for Amaron, the flagship brand of Amara Raja Energy & Mobility. This decision comes after a competitive multi-agency pitch that showcased the strengths and creativity of various contenders. Lowe Lintas, known for its strategic creativity and impactful brand building, […]
FC Barcelona and HMD Unveil Partnership with Creative Hair Art and New Smartphone
Imagine the beautiful game of football merged with the sleek, innovative world of mobile technology. That’s exactly what’s happening with HMD Global’s groundbreaking partnership with FC Barcelona. This powerhouse collaboration is set to revolutionize the way we experience sports and tech, bringing together the club’s legendary flair and HMD’s cutting-edge expertise. Let’s dive into what […]
Welch’s ‘You Gotta Sip It, To Get It’ Campaign to Power Up New Line of Zero Sugar Juices
Welch’s, the brand renowned for its bold fruit flavors, has launched a new line of zero sugar juices with no compromise on flavor or taste. The ‘You Gotta Sip It, To Get It’ campaign will support its latest product. Scott Utke, Chief Marketing Officer at Welch’s, said consumers wanted a zero-sugar option that didn’t compromise […]
