Rebranded Future: L&T Switchgear is Now Lauritz Knudsen
L&T Switchgear, a company with 70+ years legacy in powering the electrical industry, has embarked on its next chapter with a new name ‘Schneider Electric’. Rajat Abbi, VP-Global Marketing and CMO of Schneider Electric India, said Lauritz Knudsen Electrical and Automation, formerly L&T Switchgear, boasts a remarkable 70+ year legacy in powering the electrical industry […]
Northumberland Zoo Deadpan Social Media Video is Just Gen Z
A 60s-something couple is the star of the latest social media video for Northumberland Zoo in England. Linda and Brian Bradley look straight into the camera, no boring commentary, just the animals and them. Maxine Bradley, the couple’s daughter who directed the video, said it was a one-of-a-kind. She thought it would be awesome, just […]
Greenpeace Takes On Dove Again with a New Film ‘Toxic Influence: The Dark Side of Dove’
Greenpeace UK continues to push a popular Unilever brand Dove for contributing to global plastic pollution. The environmental organization has once again taken on the personal care brand for the ‘Toxic Influence’ video produced by Ogilvy two years ago. Greenpeace UK has released a film ‘Toxic Influence: The Dark Side of Dove’ to hit the […]
