Jaffa Has a New Identity, Expands Portfolio Beyond Citrus
Jaffa, a household brand renowned for its citrus offerings, has embarked on a new journey with a broader portfolio and new identity. Earthling Studio has enhanced Jaffa with a new look. With its new identity, Jaffa inspires a new generation of consumers focusing on freshness, quality, and juicy natural goodness. Stephen McDavid, Earthling Studio’s creative […]
Honda Drives ‘Unstoppable Dreams’ Featuring F1 Racing Legends Ayrton Senna and Max Verstappen
Honda has launched a new campaign ‘Unstoppable Dreams’ that powers the brand’s Challenging Spirit. It features the distinctive journeys of the late F1 racing legend Ayrton Senna and the current FIA Formula World Champion Max Verstappen. Directed by Rupert Sanders, Honda’s inspiring campaign is a reverse poem format – begins with a disheartening story about […]
Heinz Pulls a ‘Joker’ with Latest Creative – Creepy Smile
Heinz is celebrating creepy smile for Joaquin Phoenix and Lady Gaga’s Joker and just in time for Halloween 2024. The spooky campaign, titled ‘It Ha-Ha-Has To Be Heinz’ is prompting Heinz ketchup lovers to come up with their creepy smile. Hannah Winterbourne, Heinz’s lead for Europe and Pacific markets, said the brand knows that fans […]