Coca-Cola and OREO are celebrating the ‘Real Magic’ of friendship through their latest collaboration to offer a unique flavor experience. Make sure to try Coca-Cola OREO Zero Sugar and OREO Coca-Cola Sandwich Cookie for that out-of-the-world taste.
The OREO Coca-Cola Sandwich Cookie features two signature chocolate basecakes paired with a Coca-Cola taste to hint at the flavor. Its embossed with Coca-Cola designs, smooth white-colored crème, and studded with red edible glitter. On the other hand, Coca-Cola OREO Zero Sugar features a refreshing Coca-Cola taste with OREO cookie-inspired hints. These products are available for a limited time only.
Oana Vlad, Global VP, Brand Strategy at The Coca-Cola Company, said they took careful steps to deliver the OREO experience in a Coca-Cola and vice versa. “Both products went through several iterations, and we look forward to following the public conversation of what each tastes like,” she said. “At the end of day, our mutual commitment to product quality and technical excellence, and our willingness to have fun and work together as one team, made this possible.”
Eugenia Zalis, Global Head of Marketing and Brand for OREO, Mondelez International, says they strive to identify fresh ways to excite consumers. “The bestie bond forged between OREO and Coca-Cola is a playful way to unite our fanbases and celebrate the power of connection and togetherness.
Vlad shared that Coca-Cola was drawn to the OREO brand’s recent track record of playfully infiltrating pop culture through unexpected collaborations and seasonal innovations. “OREO has emerged as one of the world’s most beloved Gen Z brands by continually pushing the boundaries of flavor innovation that affirms its credentials as the world’s favorite cookie.
Coca-Cola creations have brought fantasy flavors to consumers.
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