The Arabian Travel Market (ATM), one of the highly anticipated international travel trade shows, will be held at the Dubai World Trade Center from 28 April to 1 May 2025 with the theme ‘Global Travel: Developing Tomorrow’s Tourism Through Enhanced Connectivity’.
ATM 2025 will play a major role in shaping its future. It is a platform for networking, knowledge sharing, and business opportunities, where participants can explore the latest trends, innovations, and developments worldwide.
Danielle Curtis, Exhibition Director ME, ATM, said connectivity extends beyond technology. “It also involves creating communities that serve as important centers for trade and tourism. By working together and embracing innovation and better connectivity, ATM is paving the way for the future of travel.” She said this ensures that tourism in the coming years is more sustainable, inclusive, and closely linked with global economic growth.
In July 2024, Dubai recorded 9.31 million international overnight visitors in the year’s first half. As per the Dubai Department of Economy and Tourism, this is a 9 percent increase from the same period in 2023. Dubai’s tourism growth is driven by several government initiatives, including the Dubai Economic Agenda D33. It strives to position the city as one of the world’s top urban economies and a global destination for business and leisure. This will double the size of Dubai’s economy over the next decade and create a globally competitive business environment.
Moreover, Dubai’s appeal as a global travel destination is driven by its world-class attractions, renowned hospitality industry, and its track record for building global collaborative partnerships. As such, the World Travel and Tourism Council (WTTC) predicts a record year of travel and tourism with an economic contribution of USD 11.1 trillion – representing 348 million jobs globally.
Curtis said these reflect the increasing economic influence of travel and tourism and signify strong industry recovery and growth. “In the coming years, connectivity, global collaboration, and the increase in sustainable travel practices will shape the industry’s trajectory.”
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