This Ramadan, McDonald’s UAE is partnering with Emirates Red Crescent for its annual Ramadan programme, aiming to raise funds for those in need. The initiative, which includes the launch of ‘The Cards for Good,’ will promote the giving spirit of the holy month and inspire families and friends to come together for a good cause.
The Cards for Good – A Fun Way to Give Back
To help raise funds for Emirates Red Crescent’s Ramadan programmes, McDonald’s UAE is selling a deck of playing cards called ‘The Cards for Good.’ For only 5 Dirhams, customers can purchase the cards in any McDonald’s UAE restaurant or via delivery, and 100% of the proceeds will go towards Emirates Red Crescent’s Ramadan initiatives.
A Partnership That Makes a Difference
McDonald’s UAE has been a long-standing partner of Emirates Red Crescent, raising over 1.5 million Dirhams in the past five years. In 2022 alone, the fast-food chain raised more than 310,000 Dirhams through the sale of books for Al Ghadeer UAE Crafts, an Emirates Red Crescent initiative.
Commenting on the programme, Walid Fakih, CEO of McDonald’s UAE, said, “Our annual Ramadan programme collects funds each year to assist those in need within the UAE, and it receives full support from our customers. We are confident that this year our customers will once again show their unwavering support, and we look forward to seeing families come together to make a difference this Ramadan.”
Rashid Mubarak Al Mansouri, Deputy Secretary-General for Local Affairs at Emirates Red Crescent, commended McDonald’s UAE for its humanitarian initiatives and social involvement. “We at Emirates Red Crescent are excited about the prospect of growing our humanitarian partnership with the company in the future,” he added.
In a nutshell, McDonald’s UAE’s annual Ramadan programme is a great way for families and friends to come together and support those in need during the holy month. By purchasing ‘The Cards for Good’ for only 5 Dirhams, customers can make a difference in the lives of those in need in the UAE, while also enjoying some fun and games. Through its long-standing partnership with Emirates Red Crescent, McDonald’s UAE has shown its commitment to promoting social responsibility and making a positive impact in the community.