Ordering pizza has never been so fun before, that too chased with Pepsi. Shining in the limelight is ‘PEPSI Chase Cars’ a new stunt that is refreshing and offers optimal enjoyment with the core message that pizza simply tastes #BetterWithPepsi.
Jenny Danzi, Head of Brand Marketing at Pepsi, said they are more committed than ever to proving that food, especially America’s favorite, pizza, tastes Better With Pizza. “We love pizza and Pepsi together so much that we unleashed a fleet of ridiculously overpowered ‘PEPSI Chase Cars’ to make sure that no pizza is eaten without a Pepsi chaser,” she said.
“When you’re eating pizza, you deserve to enjoy it to its full potential, and that’s why we’re offering tens of thousands of free pizzas to prove that Pepsi, with its citrusy sweetness and carbonation, perfectly complements the deliciousness that is pizza. If your bites aren’t chased by sips of Pepsi, you’re leaving taste on the table.”
PEPSI Chase Cars, created by BBDO Worldwide, showcase deliveries where consumers are waiting for their hot pizza but then, there’s a surprising twist. Suddenly, a visibly marked ‘PEPSI Chase Car’ pulls up alongside a pizza delivery vehicle. An over-eager delivery driver jumps out just as the pizza is being handed to the customer, handing over a complimentary Pepsi to ensure flavor doesn’t get away.
Now that’s fast!
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