What to Expect at Adobe Summit when the In-Person Event Returns to Las Vegas

After several years of virtual-only events, the Adobe Summit Conference is finally returning to an in-person format from March 21-23 in Las Vegas. The Adobe Summit Conference is an excellent opportunity for marketers, developers, and industry leaders to come together to learn about the latest trends and strategies for building successful brands. With both in-person and virtual options available, attendees can choose the format that best suits their needs.

The San Jose-based software provider will also host a virtual summit, offering live keynotes, Sneaks, and Innovation Super Sessions, along with access to more than 200 in-person sessions on demand after the event.

The conference will focus on the future of customer experiences in a digital-first world, the metaverse and Web3, and strategies for building successful B2B and B2C brands. Attendees can expect more than 200 in-person sessions and hands-on labs across 11 tracks, along with keynotes from Adobe executives and executives from Eli Lily, T-Mobile, and Prudential Financial.

Additionally, the event will offer much more than just digital experiences, with appearances from Academy Award-winning writer, director, and playwright Aaron Sorkin, NFL stars Damar Hamlin and Peyton Manning, and comedian, actor, and best-selling author Tig Notaro. Attendees can also participate in Adobe Sneaks, where they can get a peek at new developments in digital experience from Adobe Labs.

Adobe Summit Conference

For financial analysts and investors, Adobe will host a Q&A meeting, which will be broadcast live via a webcast and a replay will be made available. A brand-new offering debuting at this year’s event is Adobe Commerce Rockstar, a session designed to showcase technical excellence by developers. Adobe invited its global developer community to submit innovative apps, extensions, integrations, and tools for Adobe Commerce, with three finalists selected to present at the Adobe Commerce Rockstar Showcase.

 

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Hasin Hamza

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