Brands are looking up to celebrity and influencer endorsements to boost their...
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Alshaya Group, one of the world’s leading international retail franchise operators, has...
Emaar’s loyalty programme ‘U by Emaar’ has a new refreshed brand identity...
Deliveroo is riding high on the creative wave with Emirati artist Aysha...
Gen Z has emerged as a lucrative market for marketers and businesses...
Crocs’ latest limited-edition ‘Keep It Going Classic Clog’ features 25 percent post-consumer...
John Lewis has come up with a three-part series of adverts to...
Mazda has taken its iconic ‘Zoom Zoom’ brand proposition a step further...
The Competition Markets Authority (CMA) has advised 17 renowned fashion brands to...
C4 has teamed up with The Hershey Company for a flavorful partnership,...
Amazon Fresh strives to provide great prices and deals to its customers...
Athar, also called the Saudi Festival of Creativity, is the Kingdom’s largest...
26
Nov
World’s Biggest Brands in a Period of Stagnation: Report
In a world post-COVID pandemic, inflation, and two wars, many of the world’s top 100
11
Nov
Advertising & Marketing Celebrating Brands and Performance Driving – Crash: Report
There’s a significant statistical difference in driver culpability across different brands when risky or aggressive
02
Oct
Tesla Cybertruck to Boost Tesla’s Brand
Tesla is once again breaking the glass ceiling of brand loyalty, this time with its
01
Sep
Accelerating in Style: The Evolution of Ferrari from Racing to Luxury
Ferrari is one of the most iconic names in the world of luxury sports cars.
29
Aug
Buffalo Wild Wings Deploys Special Effects and Animation for Brand Refresh
With football season around the corner, Buffalo Wild Wings has creatively grown wings to freshen
15
Aug
Dare to Explore: Unearthing Unique Southwest Treasures Off the Beaten Path
Have you ever dared your friends to go on an adventure trip? An capturing and
31
May
Porsche Introduces Two New Cross Performance eBike Models
Porsche has upgraded its eBike portfolio with the launch of two new models – the
12
Nov
Abu Dhabi Grand Prix 2022: A Circuit of Brands
Formula 1 car races have always been an event of brand showcasing and sponsorship since
29
Dec
6 Clever Brand integrations and Product placements with the sitcom F.R.I.E.N.D.S
Lately, we heard a lot of hues and cries about Netflix dropping the greatest sitcom
