‘All About that First Step, First Outfit’: Khloe Kardashian Partners With Fabletics

Confidence starts from within, don’t be afraid to celebrate your accomplishments, says American model Khloe Kardashian having teamed up with Fabletics, an activewear brand. She said staying active, working out, and taking care of her health is her priority.

Fabletics shares these values and empowered me to put my personal touch into this collection. Each piece is designed for high performance, regardless of how you choose to move. Strong in the gym and strong enough to take on any challenge that life hands you.”

The brand has launched the Fabletics x Khloe collection, which is size-inclusive. Sizes range from XXS to 4X and come in various color combinations like desert landscapes with a touch of warm tone. It features sports bras, onesies, leggings, a cargo jacket, and a cropped hoodie.

Woman in fabletics x khloe collection posing.
Image Source: fabletics.com

Ginger Ressler, co-founder of Fabletics, expressed the thrill to partner with socality and TV personality Khloe Kardashian. “We’ve long admired her commitment to speaking out about physical and mental health, and her dedication to designing products for everybody. This collection is bold and powerful, every detail is a perfect reflection of her vision, resilience, and strength.”

Ressler said she had the opportunity to meet and chat with Khloe. “She is truly beautiful inside and out. A good soul, and a woman who supports other women. As a female business owner, it’s empowering to see women succeed.”

Khloe shared it was only natural for her to collaborate with Fabletics. “If I feel really cute in the gym, it really makes me want to go and work out. So I do think investing in good workout clothes motivates you.”

 

Also Read: Staying Grounded: Why Brands Cannot Afford to Lose Focus

 

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Nandika Chand

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