AFTER a long day at school, coming home in our dirty clothes to watch cartoons was the most relaxing thing we could do. Powerpuff Girls or Dexter’s Laboratory on Cartoon Network were all there was to watch without the immersive internet and latest gadgets. Now a significant brand revamp was outlined by Cartoon Network.
This logo rebranding comes as a follow-up to the merger between Cartoon Network Studios and Warner Bros. Animation. It was announced via a company-wide memo from Cartoon Network chairman Channing Dungey. Now, Cartoon Network Studios and Warner Bros. Animation will consolidate their animation teams as part of a “strategic realignment” for Warner Bros. Discovery.
The channel has historically used a CMYK color scheme, but things are getting more varied with this latest update. With some of these choices, Warner Bros. Discovery aims to appeal to girls and a larger family audience. The development of that will be intriguing to see.
The three well-known names Warner Bros. Animation (WBA), Cartoon Network Studios (CNS), and Hanna-Barbera Studios Europe will continue to operate independently under the terms of the merger. Sam Register, a former executive at Warner Bros., is currently the CEO of CNS.
Cartoon Network turned 30 this year. In response to this, netizens made Cartoon Network out to be ‘dead’ with a collage image of all of its cartoons with text saying ‘1992-2022’ as a farewell. Although it may appear dramatic, the internet continues to do its usual thing. A humorous video reaction to the situation was posted on Instagram by the studio, stating they are not dead.
