Al-Futtaim Launches UAE’s First E-Mobility Dealership Seeing the Boom in EV Market
Al-Futtaim has launched its electric mobility company in the UAE as part of its branding efforts to promote sustainable and environmentally-friendly transportation. As the first-ever e-mobility-focused dealership in the UAE. Envisioning an expected CAGR of 30 percent until 2028 for the EV market, Al-Futtaim’s branding is poised to cater to the growing demand for electric […]
Volkswagen ID. 2all – EV that Costs Less than $30,000 With Top Technology, Great Design
Volkswagen has given a peek look at their electric car, ID. 2all, that costs less than $30,000 and will go into production by 2025. The EV has a futuristic design, with a bit of similarity to the Volkswagen Golf. Thomas Schafer, Volkswagen Passenger Cars CEO, said the ID. 2all shows where the car manufacturer wants […]
Saudi Steps into Electric Vehicle Production with the Launch of ‘Ceer’
Ceer, Saudi Arabia’s first electric vehicle (EV) brand, has been launched by HRH Crown Prince Mohammad bin Salman bin Abdulaziz Al Saud, Prime Minister, and Chairman of the Public Investment Fund (PIF). HRH Crown Prince announced today the launch of @Ceer, the first Saudi electric vehicle brand. The launch is in line with the #PIFstrategy […]
“We Are Always On”: A peep into Volkswagen’s Brand Strategy
Origin of the Volkswagen Brand Volkswagen was founded by the order of Adolf Hitler in Stuttgart in 1938 with a strong notion to build an automotive market for the golden middle class. During the Paris Motor Show where the company put forward the ‘Volkswagen ID concept,’ the idea was to drift towards creating an emotional […]
