H&M Group to Merge Two Portfolio Brands for Young Consumers

The H&M Group has merged Weekday and Monki, two of its portfolio brands, to cater more broadly to the needs of its young consumers. It will also review its denim label Cheap Monday, which was discontinued in 2019 because of declining sales. The brand will return as part of the merger through which it is […]

H&M Move to Create Garments Partly from Captured Emissions With LanzaTech

H&M Move has teamed up with LanzaTech, a carbon capture company, to create garments partly from captured emissions. The Swedish fashion brand will infuse them with its own  DryMove technology. LanzaTech uses three simple steps to capture carbon emissions from steel mills, traps them in bioreactors, and converts them into the same building blocks that […]

H&M Partners With ThredUp for First Ever Resale Program for the U.S Market

H&M fashion Partners With ThredUp

Fashion retail giant H&M, in collaboration with ThredUp, has launched its first-ever program, “H&M Pre-loved”, for the U.S. market. The brand wants to establish circularity for its company and customers by offering them easy access to second-hand pieces that are still in good condition. American customers can avail of the H&M Pre-loved online shop from […]