9 top rebrands of the year 2018

2018 rebrands - comedy central

Consistency had made its way out, and now, everybody seeks Dynamism. Dynamic developments are indeed, crowd-pleasing as it focuses on future trends and customer interactions. Such changes are happening everywhere. And for the year 2018, it was massive. Instagram started IGTV, Justin Bieber got Hitched, Trump stepped up his anti-media attacks, Apple upgraded to dual […]

Ogilvy Rebranding: A transformation from Sell to Solve

Profoundly established brands, in order to capture that fresh appeal in the market, often prefer rebranding.  The significant motive behind this is to create a new and relevant outlook for the brand considering their target audience. Target audience could vary considering the lifestyles and technological background. For instance, if a brand is following the original […]