Ebay has made its “Authenticity Guarantee” available for streetwear and luxury brands alike. Ebay’s team of professionally trained authenticators will vet and verify all eligible streetwear bought and sold in the U.S.
Garry Thaniel, global GM of sneakers and streetwear at Ebay, says the company has pieces from nearly every notable streetwear drop that’s ever happened – be it in 1993 or 2023. “We’ve heard loud and clear from our enthusiast community that they want to be able to eBay to buy and sell apparel in the same seamless way that they can sneakers. With the launch of Authenticity Guarantee for streetwear, we’re delivering on that ask.”
Thaniel highlighted that their team of professionally trained authenticators use detailed physical inspection and advanced technical equipment in eBay’s new state-of-the-art facility in New Jersey. He explained that the Authenticity Guarantee is driving increased confidence, and new programs like Certified by Brand are delivering an even wider selection of coveted and collectible luxury goods.
It should be noted that eBay’s recent acquisition of Certilogo, a platform that empowers brands and designers to manage the lifecycle of their garments through AI-powered IDs and authentication, further solidifies eBay as a trusted destination for pre-loved menswear and womenswear. It marks a key investment in the marketplace’s growing fashion category.
Ebay will expand the service by the end of September to include streetwear from hype brands like Adidas and Nike, as well as luxury brands like Prada, Gucci and Louis Vuitton among others.
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