Pepsi Revamps Look After 15 Years: New Design Boasts Modern, Polished Look
Pepsi has refreshed its look, paying tribute to the pop in the brand’s classic labeling, ahead of its 125th anniversary. The new logo replaces the one that has been used since 2008. “Pepsi” is featured on the white stripe, in bold, in the center of the globe – giving it a more “modern and polished” […]
Spikes Asia Creativity Report 2023 Shines Light on the Best Creative Work
“Spikes Asia Creativity Report 2023”, APAC’s most prestigious and sought-after award for creativity and marketing effectiveness has been released. The annual report sheds light on the best creative work as selected by Spikes Juries. It includes the rankings for 2023’s top performing Networks, Agencies, and Companies from the APAC region. Simon Cook, CEO at LIONS, […]
Brands Turning to AR to Enhance Products and Services for Customers
Augmented Reality (AR) has emerged from a fun-tech to a must-have tech for marketing and advertising to give customers unique and immersive digital experiences. This technology engages consumers in a memorable way. tAR technology superimposes a computer-generated virtual enhancement on a user’s view of the real world, in terms of objects and experiences, through visual […]
NIKE: The Story Behind the Iconic Brand and its Rise to Global Success
NIKE is a world-renowned brand known for its high-quality athletic shoes and sportswear. The brand has a fascinating history, from its humble beginnings as Blue Ribbon Sports to its current status as one of the most valuable brands in the world. Through this post, I would like to guide you through the story behind the […]
Say Goodbye to Credit Card Debt With This Latest Innovation From Apple
Apple has recently announced its latest feature, Apple Pay Later, which is designed to allow customers to pay for online purchases in installments. With this new feature, Apple users can split payments into four installments over six weeks, with the first installment due at the point of purchase. Additionally, Apple users can also apply for […]
