AWE2024 Smartize the Future to Showcase Cutting-Edge Technologies
AWE2024, a top tech event of the global household appliances and consumer electronics industry, will bring together more than a thousand world-leading appliance and consumer electronics enterprises under one roof. The event will be held from March 14 – 17 at the Shanghai New International Expo Center. Big names like Samsung, Huawei, Haier, Panasonic, LG, […]
Minute Maid ‘Sells Itself’, Gives a Creative Shout to Minute Maid Zero Sugar
Minute Maid Zero Sugar is set to attract new consumers seeking hard-to-find zero-sugar juice drink options that deliver great taste. The juice brand’s latest product stands on its own without promotion. Minute Maid is highlighting is core message ‘Sells Itself’, through its first global marketing campaign featuring award-winning actor Jon Hamm. The campaign celebrates Minute […]
‘Welcome to the Wayborhood’: Wayfair Introduces Refreshing New Logo
Wayfair, the destination of all things home, has embarked on a new brand campaign ‘Welcome to the Wayborhood’. The Wayfair brand has also introduced a refreshed logo, recreated its iconic jingle, and taken up new celebrity partners, among others. Paul Toms, CMO at Wayfair, said they are focused on delivering their customers the best possible […]
