Earth Day 2024: Island Fin Poke Serves Vision of a Healthier, More Sustainable World
Island Fin Poke has Earth’s wellbeing at heart and takes the environment into consideration business wide. From the mindfully selected ingredients in the poke bowls to the biodegradable straws, the brand understands the importance of running a sustainable business. Island Fin Poke Co, a Florida-based fast-casual concept known for its Hawaiian-style build-you-own poke bowls, is […]
Gatorade Partners with Wrexham AFC to Help Fuel Teams
Gatorade, the world’s most researched sports drink, is now the official sports drink for the Wrexham Association Football Club. This deal follows the club’s second consecutive promotion up to League One. Gatorade’s branding will be featured on the sidelines of all Wrexham AFC games. Rob McElhenney and Ryan Reynolds, the club’s co-chairmen, said they are […]
Matheson Food Company Goes Retro for Simplicity and Effortless Style
Matheson Food Company, legendary Canadian chef Matty Matheson’s food brand, has drawn inspiration from the 1930s to give its product that sophistication but nostalgic imprint. Wedge took up the challenge to give Matheson Food Company what it was looking for. The design studio translated Matty’s vision into a lasting brand that reflects his signature – […]
Sprite is Back with ‘Obey Your Thirst’ Campaign Starring Anthony Edwards and Sha’Carri Richardson
Sprite has refreshed its iconic Obey Your Thirst campaign for the next generation of drinkers to celebrate their evolving desires. It empowers consumers to embrace their individuality and follow their passions. Brian Rogers, Senior Director of Brand Marketing for Sprite North America, said this generation is bombarded with opinions and trends about how they should […]
