Are you looking for a fun and engaging way to spend your summer holiday with your family? Look no further than English Heritage‘s latest promotional campaign! Geared toward families, the campaign brings a sense of wonder and imagination to life through the shadows of history. Let’s delve into the exciting features the campaign has to offer.
How English Heritage is Promoting Family Fun?
English Heritage, in collaboration with UK agency Havas CX Helia Cirencester, has come up with an innovative concept to fuel the imaginations of families across the country. At the heart of the campaign is an evocative 30-second video spotlighting the beauty and enjoyment found at English Heritage sites. Using the theme of shadows of history, the campaign aims to showcase the beauty and entertainment value of English Heritage sites.
In Havas CX Helia Cirencester’s executive creative director Ben Knight’s words, “Working with an organization such as English Heritage is an honor, and I’m proud to see the summer campaign concept, which is fuelling imaginations for families across the country, come to life.”
Experience the Magic of Shadows and History
By inspiring families’ creativity and sense of wonder, English Heritage’s imaginative summer promotional campaign aims to attract visitors to explore its sites while school is out. The campaign thus encourages families to explore the shadows of history through various fun excursions. From medieval castles to Roman ruins, English Heritage sites offer an immersive experience that transports visitors to a bygone era. The shadows of history come to life through interactive exhibits, live re-enactments, and historical tours that are sure to keep the whole family entertained.
To connect with families during the peak summer holidays, English Heritage is deploying the campaign across TV, social media, digital channels, and direct marketing. The campaign launched in July and will run throughout August, the key period when parents are looking for activities to keep kids engaged and entertained.
Final Take
English Heritage’s summer campaign is a fantastic opportunity for families to explore the wonders of history and create lasting memories together. With the ‘shadows of history’ concept at its heart, the campaign encourages visitors to let their imaginations run wild and discover the hidden stories and secrets of English Heritage sites. Thanks to the collaboration between English Heritage and Havas CX helia, the campaign promises to reach a wide audience through various channels, including TV, social media, digital, and direct channels. So why not take advantage of this exciting opportunity and immerse yourself in the shadows of history this summer?
