Fanatics Collectibles, in a landmark multi-year partnership, is the exclusive provider of Premier League trading cards, trading card games and stickers from June 2025. Fans of the world’s most-watched football league will be able to collect trading cards and stickers from all 20 Premier League clubs. They can connect with their favorite football stars and clubs in the League.
Will Brass, Premier League Chief Commercial Officer, said they are delighted to welcome Fanatics as the official sticker and trading card licensee of the Premier League from season 2025/26. “They bring an outstanding track record and strong commitments to innovation, helping fans all over the world express their passion for the sports they love. Through this partnership, we will be able to create a truly memorable collectible experience for all.”
David Leiner, Fanatics Collectibles’ President of Trading Cards, said they are incredibly excited to partner with the Premier League in this historic deal that will put fans and collectors closer to the teams and players that they love. “At Fanatics Collectibles, we know and love the game, and look forward to building an element of unique storytelling through the lens of collecting.”
It should be noted that currently, Fanatics has the league and sport licensing rights to the Bundesliga (since 2008), UEFA Club Competitions (since 2015), Major League Soccer (since 2012), Major League Baseball, UFC, and Formula 1. Its cornerstone brand Topps has a long history in the sport; it was a partner with the Premier League from 1994-2019. The Fanatics Commerce business also holds e-commerce and licensed apparel partnerships with The FA and a number of Premier League Clubs.
Fanatics Collectibles is a new model and vision for the hobby fundamentally changing the experience for current and future collectors, leagues, and players across many professional and college sports.
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