Amazon rebranding ad offerings to Amazon Advertising!

Amazon is getting rid of titles including Amazon Media Group, Amazon Marketing services, and Amazon Advertising platform by channelizing Amazon ad offerings through the rebrand Amazon Advertising. This new initiative is to integrate all the advertisement sections into a simplified category. Two weeks before, Google announced the rebranding of Google AdWords to Google Ads. Google […]

“Important to Important People”: Ad Age Revamps New Look

Delivering news, analysis, and data on marketing and media, Advertising Age magazine has rebranded to Ad Age and featured a new logo, tagline, and branding across platforms. “Our name change is a symbol to our audience about our evolution. It not only reflects becoming current, but it also reflects a philosophical shift to go beyond advertising as the primary […]