Cathay Cargo: Cathay Pacific’s Cargo Service Gets a New Brand Identity
Cathay recently announced the launch of Cathay Cargo, the newly rebranded cargo business that was formerly known as Cathay Pacific Cargo. This change aligns with the brand redesign and reinforces existing customer perceptions and brand associations. Cathay Cargo shares the same purpose, vision, and values as Cathay Pacific and Cathay Hong Kong. As the company […]
LIONS To Helm Global Initiative To Support Next-Generation Creative Marketers
LIONS, the organization behind the Cannes Creativity Festival, has recently announced the launch of a new scholarship program to foster young talents all around the world. The scholarship will offer fully-funded places on the Cannes Lions Brand Marketers and Creative Academies, which take place during the Festival in June. LIONS Scholarships aim to increase […]
