L’Oreal Invests in Biotech Company for Plant-Based Ingredients
Cosmetics giant L’Oreal has invested in a biotech company Geno to create sustainable alternatives for key ingredients in its beauty products. The investment was made through L’Oreal’s corporate venture fund BOLD. The cosmetics company will replace traditional ingredients with bio-based alternatives, such as those made from plant-based sugars. The investment marks a significant leap towards […]
Blockchain Based Fantasy Sports Platform ‘Sportiqo’ Ropes In Robin Uthappa As Their Brand Ambassador
Sportiqo, a blockchain-based fantasy sports platform, has recently announced Indian cricketer Robin Uthappa as its brand ambassador. This collaboration aims to encourage sports fans across all age groups to learn more about the stock market and use their sporting knowledge to invest and trade. In a statement, Uthappa expressed his excitement about the partnership, saying […]
Saudi Arabia Partners With Hasbro Inc for Play-Doh Themed Play Centers
Saudi Arabia Entertainment Ventures (SEVEN) has sealed a deal with Hasbro Inc for Play-Doh themed play centers in eight locations across the kingdom. SEVEN announced that Play-Doh centers will be in its entertainment destinations within the next decade. The centers will feature multi-level playscapes, creativity stations and sensory discovery activity spaces, as well as café […]
Going Out in Style: Dodge’s Last Gasoline Muscle Car is a Showstopper
Dodge is revving up to say goodbye to its iconic gas-guzzling muscle cars, but not before unleashing one final fiery beast to cement its performance brand legacy. The 2023 Dodge Challenger SRT Demon 170 is the automaker’s ridiculously powerful parting gift that delivers over 1,000 horsepower of petrol-fueled fury. With its supercharged 6.2-liter V8 engine […]