GuestReady Unveils New Brand Identity to Support Continued Growth and Success
GuestReady, a London-based short- and mid-term property management company, has unveiled its new brand identity. The rebranding follows the company’s rapid growth post-recovery from the Covid-19 pandemic and reaffirms its commitment to making short stays a better experience for everyone, everywhere. The new logo, color palette, and tone of voice have been designed to reflect […]
Intel is Making Brand Changes for Upcoming Launch of Meteor Lake Processors
Intel is set to rebrand its venerable Core I CPUs when it launches the 14th Gen Meteor Lake processors. The semiconductor giant plans to remove the “i” in i7 i5 i3 and replace it with “Ultra”, in the name of its upcoming CPUs. The upcoming product will be called “Core Ultra 5 1003H”. Bernard Fernandes, […]
Lee and Dragon Ball Z Mark Collaboration With Capsule of Tops and Shorts
Two iconic global brands Lee and Dragon Ball Z are celebrating their first-ever collaboration with a curated capsule of tops and shorts. It takes a fun approach to blend authentic nostalgia with trends. The collection, which is available in the U.S. and Europe, focuses on tops and tees with select shorts and a knit dress […]
Samsung Introduces Viewer Panel for Advertisers
Samsung has reached out to the global advertising industry with the rollout of a new 5,000 household opt-in panel, dubbed “TK”, for the brand’s device owners. It wants to help advertisers and agencies navigate the complexities of converging linear TV and streaming audiences. Justin Evans, Samsung Ads Global Head of Analytics & Insights, during the […]
Cheerios is the Most Trusted F&B Brand in the U.S: Report
The oat-based cereal Cheerios from General Mills Inc has outranked the likes of the very much popular Kellogg’s, Oreos and Campbell’s as the most trusted brands in the U.S. According to Morning Consult’s report, Cheerios is the No. 1 for the second consecutive year. The ranking was based on responses from more than 8,000 adults […]
What’s Popping? Butterkist Popcorn Installs Billboards Featuring Animated Microwaves
Did that just pop! Giant packs of Butterkist popcorn are popping up on digital billboards across the UK. The KP Snacks-owned brand’s latest campaign “Go Grab the Butterkist” is transfixing viewers with a microwave slowly cooking the enjoyable snack, complete with full audio. It features that familiar microwave ‘ping’ to show that the popcorn is […]
VisionWorks’ ‘Subtitles’ Campaign: A Fun Take on a Serious Message
Are you tired of boring advertising campaigns that don’t make you laugh or think? Well, VisionWorks, a chain of opticians in the United States, has come up with an original campaign that will surprise you. Lets take a closer look at their advertising campaign titled “Subtitles”. We will explore how humor and creativity can encourage […]
Harmonic Brand Refresh: 3D Data Bars Bring New Life to Startup Platform
Harmonic is a startup platform that connects budding startups with the resources and funding they need to grow. It’s already worked with big names such as Bloomberg, Notion, Brex, and a16z. The software provides real-time alerts when target companies hit important milestones and also offers tools such as a Chrome extension that provides quick access […]
Unmind’s Rebranding: A Fresh Take on Designing for Wellbeing
Designing a brand that encourages people to talk about their mental health is challenging, especially in a workplace setting. Unmind, a mental health and well-being platform aimed at helping employees manage their mental health, recently underwent a rebrand by London design agency Ragged Edge. It was quite challenging a task for the design agency to […]
Experience Open World Like Never Before With This Multi-Landscape Shoe
Vivobarefoot, a minimalist running shoe brand, has released the Hydra ESC, a multi-landscape shoe that is suitable for a variety of activities. The British shoe brand is known for its iconic innovations in the footwear industry and this latest discovery from them is nothing short. Let’s get to know about this design masterpiece: Design and […]