Open Letters: Self Space’s Captivating Campaign Unmasking Mental Health Struggles
Self Space, a mental health charity service, is gearing up to launch an impactful out-of-home campaign called ‘Open Letters.’ This extraordinary initiative seeks to combat the prevailing stigma surrounding mental health by sharing the heartfelt stories of numerous individuals across the nation. Through the power of these stories, the campaign aims to cultivate a greater […]
Qatar Airways Open’s World’s First Louis Vuitton Lounge at Doha Airport
Qatar has added another world’s first to its kitty, this time it has opened the exclusive Louis Vuitton airport lounge at Doha’s Hamad International Airport. The premier LV Lounge in Doha the fruit of a three-way partnership between the French luxury fashion house, Yannick Alleno (renowned Michelin-star chef), and Hamad International Airport. The elite lounge […]
Kroger Goes Hi-tech With ‘Cooler Screens’ to Engage In-Store Shoppers
Kroger has partnered with Cooler Screens to help customers make purchasing decisions based on their own preferences, diets, health needs, budgets, and lifestyles. The Cooler Screens provide a new avenue for in-store retail media. With Cooler Screens technology, consumer packaged goods (CPG) can provide real-time digital door display of the contents of an in-store cooler, […]
Brompton’s ‘Ab Ra Ca Dab Ra’ Campaign Celebrates Engineering Freedom
Brompton, the iconic folding bike maker, has unveiled its first global brand campaign, ‘ab ra ca dab ra’, to celebrate the transformative freedom created by its engineering. Let’s explore how Brompton’s magical engineering is transforming urban transportation. Join me as we delve into the campaign’s objectives, creative concept, and the extraordinary vision of Brompton’s founder, […]