Dreams Deploys Gillian Anderson Star Power for ‘Thank what a Dreams bed could do for you’
Bed retailer – Dreams, has launched a brand campaign with X-Flies actress Gillian Anderson for “Think what a Dreams bed could do for you”. The company drew inspiration from the fact that we spend up to a third of our lives in bed and we often pay very little attention to the mattress that plays […]
Being Smart at the Exact Moment: Inspire Brands on Customer Loyalty
Reaching the right consumer with the right message at the right moment is crucial and Inspire Brands knows just how to drive traffic to its products and services at the exact moment. Great messaging means understanding your target audience and giving them what they want at the right time. Travis Freeman, Inspire Brands Chief Media […]
Identity Matters: How Alliance in Partnership’s The Kitcheneers is Changing School Food Branding?
With so many unhealthy fast food options, getting kids to eat nutritious meals can be a constant battle for parents. This makes school lunches a great opportunity to get youngsters into healthy eating habits. Let’s get to know about an amazing branding endeavor aimed at making school dining all the more close for students in […]