Gucci Cosmos: Iconic Moments Where Past, Present and Future Coexist
Gucci Cosmos is the Italian high-end luxury fashion house’s travelling exhibition which explores the brand’s 102-year history. The exhibition began its world tour at the West Bund Art Center in Shanghai, China on April 28 and will conclude on June 25. Gucci’s itinerant exhibition marks the first time the House’s most iconic archival pieces will […]
Azazie Reinforces Brand as One-Stop DTC Retailer of Bridal Fashions
Azazie has launched a new collection of shoes and bags, designed to match outfits for special events like weddings, black tie events and dances among others. The collection includes silhouettes ranging from square heels and wedges, to closed-toed and embellished with gems in a color palette of white, blue, black, gold and silver. Azazie has […]
Uber Offers “Royal Ride” to Celebrate Coronation of King Charles III
Uber is providing a one-of-a-kind ride in style, a “Coronation Carriage”, to celebrate the upcoming Coronation of King Charles III. The royal ride will be available for bookings on the days leading up to the coronation, May 3 – May 5, with limited trips around Dulwich Park. Andrew Brem, general manager at Uber UK, boasted […]
South Korea Works With Local Food Brands to Reduce Imports
To reduce reliance on imports and boost food security in the country, the South Korea government plans to work with local food brands to develop more food products with rice flour. It wants to use rice flour as a substitute for wheat flour as the Russia-Ukraine conflict has hit wheat supplies. As such, the Ministry […]
inDrive Billboards Light Up Dimly Lit Streets of Cairo
A rapidly growing ride-hailing app inDrive has launched the “Light The Night” initiative in Cairo, Egypt, prioritizing safety over advertising. It has transformed billboards into sleek light boxes that maximize brightness to illuminate the dimly lit streets of Cairo. Light The Night, which inDrive achieved with creative agency Havas Middle East, has flooded the darkest […]
Crack Open the Unexpected: Frosty Jack’s First-Ever TV Advert
Frosty Jack’s first-ever TV advertisement, featuring the world’s most famous Z-list celebrity hands model, encourages customers to “Crack Open the Unexpected”. The advert tracks Hans Handerson, former hand actor, reliving his glory days and showing off some of his iconic moves while promoting Frosty Jack’s. Grace Anthony, Aston Manor Cider brand marketing manager, said the […]
Crafting Coffee with a Conscience: Utopian Coffee Puts Origin & Flavor First In Their New Look
Utopian Coffee, the craft coffee company founded by backpacking vagabond Brendon Maxwell, has updated its branding and packaging. The rebranding was aimed to better reflect Utopian’s commitment to ethical and sustainable coffee supply chains while infusing personality and meaning into the brand’s visual identity. The Story Behind Utopian Coffee Utopian Coffee, founded by Brendon Maxwell, […]
Better Than New: How eBay is Revolutionizing Homeware Sustainability
eBay has launched the “Better Than New Homeware” Hub to encourage consumers to adopt sustainable options for their homes. The new hub offers vintage, refurbished, and repaired pieces that can help shoppers save money and be environmentally friendly as well. This initiative comes after eBay UK’s new research found that the average person seeks to […]
Good News Goldbears: HARIBO Celebrates National Gummi Bear Day
America’s No.1 gummi brand HARIBO took to “Good News Goldbears”, a first-of-its-kind social media video broadcast, to celebrate National Gummi Bear Day. The inventor of the gummi bear infused more childlike happiness into its followers’ days. HARIBO dedicated its Facebook and Instagram channels to only good news videos, compiled from fan-generated content, influencer collaborations, and […]