The Brand Index / Global / Automotive & Mobility
Global list · Sep 2026
Global · Automotive & Mobility
106brands in this list
1rose this edition
3fell this edition
Top 10
Top of the list
Full list
All 106 brands
- 1HeldToyotaReliability + hybrid pioneer, Gazoo Racing halo brandStrong
- 2HeldEtihad RailThe UAE's national railway, opening passenger services in 2026Strong
- 3HeldBMWUltimate Driving Machine, electrification brand maintaining pleasureStrong
- 4HeldMercedes-BenzThe Best or Nothing, three-pointed star luxury authorityStrong
- 5HeldFordAmerican truck heritage, F-150 Lightning brand electrificationStrong
- 6HeldHondaEngineering joy, CR-V + Civic brand global reliabilityStrong
- 7HeldFerrariPrancing horse, scarcity + performance brand, IPO eraStrong
- 8HeldPorscheSports car + electrification, Taycan brand integrity proofStrong
- 9HeldChevroletGM American icon, Silverado + Corvette brand dual identityStrong
- 10HeldLamborghiniVW-owned raging bull, electrification without compromising brandStrong
- 11HeldJeepStellantis adventure, Trail Rated brand authorityStrong
- 12HeldBentleyVW-owned British grand touring, Continental GT brand authorityStrong
- 13HeldHarley-DavidsonAmerican freedom, LiveWire EV brand experiment challengedStrong
- 14HeldStellantisJeep + Fiat + Peugeot, multi-brand conglomerate complexityStrong
- 15HeldCATLBattery technology, B2B brand powering global EV adoptionStrong
- 16HeldRolls-RoyceBMW-owned ultra-luxury, Spectre EV, pinnacle brand intactStrong
- 17HeldHero MotoCorpIndia's largest two-wheeler maker by volume, scaling the VIDA electric rangeStrong
- 18HeldRange RoverJLR luxury SUV, Defender cultural revival brand momentStrong
- 19HeldToyota SaudiVolume car brand, reliability trust SaudiStrong
- 20HeldDidiChina rideshare giant, regulatory recovery brand in progressStrong
- 21HeldGrabSoutheast Asia super-app, transport + food delivery brandStrong
- 22HeldHonda MotorcyclesLargest motorcycle maker, Africa Twin adventure brandStrong
- 23HeldEnterpriseLargest rental fleet, neighborhood branch brand modelStrong
- 24HeldLamborghini SaudiSupercar, Saudi youth brand statementStrong
- 25HeldHyundai IndiaIndia premium volume car, Creta brandStrong
- 26HeldHyundai SaudiVolume car brand, strong Saudi preferenceStrong
- 27HeldTata MotorsIndia, Nexon EV brand momentStrong
- 28HeldMahindra GroupIndian SUV, tractor and mobility group, expanding into electric SUVsStrong
- 29HeldBajaj GroupIndian two-wheeler and three-wheeler maker, owner of Chetak and controlling shareholder of KTMStrong
- 30RoseBYDChina EV dominant, global expansion brand recognition buildingStrong
- 31HeldCareemUber-owned MENA super-app, regional rideshare + delivery brandStrong
- 32HeldUberRideshare pioneer, platform brand enabling mobility ecosystemStrong
- 33HeldMaruti SuzukiIndia volume car brand champion, 40%+ shareStrong
- 34HeldYamaha MotorRevs Your Heart, two + four wheel + marine brandStrong
- 35HeldVolkswagenPeople's car, ID.series EV brand rebuilding after DieselgateStrong
- 36HeldTesla SaudiEV adoption, Saudi green pushDeveloping
- 37HeldNIOChinese EV premium, battery swap network brand differentiatorDeveloping
- 38HeldAudiVorsprung durch Technik, VW Group electrification brandDeveloping
- 39FellRivianElectric adventure truck, Amazon-backed EV brand with clear identityDeveloping
- 40HeldNissanRenault-Nissan-Mitsubishi, brand rebuilding post-Ghosn eraDeveloping
- 41HeldMazdaJinba Ittai, driver-focused brand with premium aspirationsDeveloping
- 42HeldKiaOpposites United, EV6 design brand repositioning successDeveloping
- 43HeldHyundaiDesign-led Korean, Ioniq EV brand + Genesis elevationDeveloping
- 44HeldMitsubishiRenault-Nissan, Outlander PHEV brand identityDeveloping
- 45HeldWaymoGoogle autonomous vehicle, safety proof commercial launch brandDeveloping
- 46HeldAston MartinBritish sports car, financial volatility brand resilience testDeveloping
- 47HeldCadillacGM luxury EV, Lyriq brand reclaiming premium positioningDeveloping
- 48HeldMcLarenBritish hypercar, Formula 1 technology transfer brandDeveloping
- 49HeldSubaruSymmetrical AWD, loyal community brand with outdoor lifestyleDeveloping
- 50HeldLexusToyota luxury, electrification premium brand authorityDeveloping
- 51HeldDodgeStellantis muscle, Last Call ICE brand transitionDeveloping
- 52HeldVolvoGeely-owned safety, electrification and Scandinavian design brandDeveloping
- 53HeldBoltEuropean rideshare, sustainability brand vs Uber challengerDeveloping
- 54HeldPolestarVolvo spin-off EV, design-forward brand independent from VolvoDeveloping
- 55HeldDucatiVW-owned Italian racing, Panigale brand passion objectDeveloping
- 56HeldKTMReady to Race, Pierer Mobility aggressive motorbike brandDeveloping
- 57HeldInfinitiNissan luxury, identity challenge in EV eraDeveloping
- 58HeldZeekrGeely premium EV, European design sensibility Chinese brandDeveloping
- 59HeldLucid MotorsSaudi Aramco-backed, range leader EV luxury brand challengerDeveloping
- 60HeldBajaj AutoPulsar brand + Chetak EV revival, India two-wheeler brandDeveloping
- 61HeldCarDekhoIndia used cars marketplace brandDeveloping
- 62HeldRapidoIndia bike taxi disruptorDeveloping
- 63HeldXpengSmart EV, autonomous driving technology brandDeveloping
- 64HeldHertzCar rental, EV fleet brand experiment + TeslasDeveloping
- 65HeldRAM TrucksStellantis pickup, work + lifestyle brandDeveloping
- 66HeldLyftUber US challenger, pink mustache brand community focusDeveloping
- 67HeldIndian MotorcyclePolaris-owned, Harley challenger heritage brandDeveloping
- 68HeldBMW MotorradPremium adventure, GS series adventure touring brand leaderDeveloping
- 69HeldLi AutoExtended-range EV, China family SUV brand leaderDeveloping
- 70HeldTriumph MotorcyclesBritish motorcycle heritage, Tiger + Speed Triple brand iconsDeveloping
- 71HeldEuropcarEuropean rental, Volkswagen Group brandDeveloping
- 72HeldDamon MotorcyclesSmart EV motorcycle, safety technology brand differentiatorDeveloping
- 73HeldRoyal EnfieldEicher-owned, Himalayan adventure brand global cult followingDeveloping
- 74HeldSIXTPremium rental, sports car availability brand differentiatorDeveloping
- 75HeldZero MotorcyclesElectric motorcycles, range leader EV moto brandDeveloping
- 76HeldGogoroTaiwan battery-swap EV scooter, Asia urban mobility brandDeveloping
- 77HeldMobileye (Intel)ADAS technology, IPO brand building for B2B autonomyDeveloping
- 78HeldEnergicaItalian electric sport motorcycles, premium EV moto brandDeveloping
- 79HeldBudgetAvis Budget, value rental brandDeveloping
- 80HeldLimeE-scooter + e-bike, green urban mobility brandDeveloping
- 81HeldMINIBMW urban fun, electrification without losing brand playfulnessDeveloping
- 82HeldOlaIndia rideshare, Bhavish Aggarwal EV scooter brand pivotDeveloping
- 83HeldQuantumScapeVW-backed solid-state battery, next-gen EV tech brandDeveloping
- 84HeldSuzuki MotorcyclesGlobal motorcycle, GSX-R sport brand authorityDeveloping
- 85HeldZipcarAvis-owned car sharing, urban mobility brandDeveloping
- 86HeldMG Motor IndiaChina-owned UK brand, India SUV challengerDeveloping
- 87HeldAther EnergyIndia premium EV scooter, engineering design brandDeveloping
- 88HeldNuroDelivery robotics, neighborhood delivery brandDeveloping
- 89HeldZoox (Amazon)Amazon autonomous, bidirectional vehicle brand experimentDeveloping
- 90HeldGenesisHyundai ultra-luxury, Asian premium brand challenger to GermanDeveloping
- 91HeldKawasakiLet the Good Times Roll, Ninja brand sport bike authorityDeveloping
- 92HeldSmartMercedes-Geely, EV-only urban brand relaunchDeveloping
- 93HeldOla ElectricIndia EV scooter, Bhavish Aggarwal brand patriotism angleDeveloping
- 94HeldNational Car RentalEnterprise-owned business rental, Emerald Aisle brandDeveloping
- 95HeldVerge MotorcyclesHub motor innovation, Finnish engineering brandDeveloping
- 96HeldTier MobilityEuropean e-scooter, sustainability-first brand challengerDeveloping
- 97HeldVoi TechnologyNordic e-scooter, responsible urban mobility brandDeveloping
- 98FellTeslaEV category inventor, brand tension with Musk persona in 2026Developing
- 99HeldAurora InnovationTrucking autonomy, commercial launch brand milestoneDeveloping
- 100HeldArc VectorHalo electric motorcycle, luxury engineering brandDeveloping
- 101FellLand RoverJLR adventure, Defender new generation brand refreshDeveloping
- 102HeldTVS MotorIndian two- and three-wheeler maker posting record volumes and a record EV quarter in Q1 FY27Developing
- 103HeldBirdShared e-scootersUnder Pressure
- 104HeldCakeElectric off-road moto, brand in financial difficultyUnder Pressure
- 105HeldCruise (GM)Autonomous driving, owned by GMUnder Pressure
- 106HeldJaguarBritish luxury car brand, part of JLRUnder Pressure
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