The Brand Index / Global / Luxury & Fashion
Global list · Sep 2026
Global · Luxury & Fashion
114brands in this list
1rose this edition
1fell this edition
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All 114 brands
- 1HeldHermèsUltra-luxury, untouchable scarcity positioningIconic
- 2HeldChanelPrivate luxury icon, price increases maintaining desirabilityIconic
- 3HeldBrunello CucinelliHumanistic capitalism luxury, authentic philosophy brandStrong
- 4HeldLouis VuittonGlobal luxury volume leader, monogram brand authorityStrong
- 5HeldDiorFashion + beauty, Maria Grazia era cultural reachStrong
- 6HeldLVMH GroupLuxury conglomerate, Q1 2026 margin pressure emergingStrong
- 7HeldRolexWatch category definer, waitlist as brand strategyStrong
- 8HeldPradaIntellectual fashion, Raf Simons collaboration elevating brandStrong
- 9HeldCartierJewellery + watch Maison, Richemont crown jewel brandStrong
- 10HeldSaint LaurentSleek Parisian rock, Anthony Vaccarello consistency paying offStrong
- 11HeldPatek PhilippeFamily-owned horological authority, generational brandStrong
- 12HeldCelineHedi Slimane rock aesthetic, brand consistency in LVMH stableStrong
- 13HeldChanel No.5Fragrance icon, cultural longevity brand benchmarkStrong
- 14HeldAudemars PiguetRoyal Oak creator, independent luxury watch category leaderStrong
- 15HeldVacheron ConstantinGeneva maison, Richemont oldest watchmaker brandStrong
- 16HeldLoeweJonathan Anderson effect, craft + surrealism brand authorityStrong
- 17HeldMonclerLuxury padded, Genius collaboration strategy defining brandStrong
- 18HeldA. Lange & SohneSaxon watchmaking, Richemont precision brand for connoisseursStrong
- 19HeldZara SaudiFast fashion, Saudi mall dominantStrong
- 20HeldVan Cleef & ArpelsAlhambra icon, Richemont ultra-luxury jewellery authorityStrong
- 21HeldRichard MilleHyper-luxury sports watch, athlete brand association strategyStrong
- 22HeldCreedRoyal fragrance house, Aventus icon brand, Kering acquiredStrong
- 23HeldDior BeautyFashion house fragrance + makeup, Sauvage dominant brandStrong
- 24HeldDior HommeKim Jones menswear, streetwear luxury convergence brandStrong
- 25HeldMaison Margiela ReplicaMemory-based fragrance, Lazy Sunday Morning cult status brandStrong
- 26HeldTom Ford BeautyDark luxury fragrance, Estee Lauder owned, brand intact post-acquisitionStrong
- 27HeldDiptyqueLifestyle fragrance, candle + perfume brand with store cultureStrong
- 28HeldRolex SaudiWatch status symbol, gifting culture SaudiStrong
- 29HeldHermes SaudiQuiet luxury, Saudi elite brand benchmarkStrong
- 30HeldLVMHConglomerate, Louis Vuitton anchorStrong
- 31HeldLVMH MENALuxury conglomerate, GCC key marketsStrong
- 32HeldGoyardUltra-exclusive luggage, no advertising pure scarcity brandStrong
- 33HeldCartier SaudiJewellery brand, Saudi weddings cultureStrong
- 34HeldThe RowOlsen sisters stealth luxury, anti-hype ultimate quiet brandStrong
- 35HeldMaison Francis KurkdjianLVMH niche fragrance, Baccarat Rouge 540 cult statusStrong
- 36HeldFabindiaIndia craft-forward fashion brandStrong
- 37HeldManyavarIndia ethnic wear, aspirational brandStrong
- 38RoseMax MaraItalian luxury ready-to-wear, camel coat brand benchmarkStrong
- 39HeldMr Price GroupSA value fashion, challenger brand growthStrong
- 40HeldMyntraIndia fashion e-commerce, Flipkart-ownedDeveloping
- 41HeldNykaaIndia beauty e-commerce, IPO brandDeveloping
- 42HeldChalhoub GroupMENA luxury distribution brand empireDeveloping
- 43HeldDe BeersSA diamonds, eternal brand narrativeDeveloping
- 44HeldVersaceItalian excess, Capri Holdings ownership transitionDeveloping
- 45HeldVersace (Capri)Italian excess, electrifying brand energyDeveloping
- 46HeldBulgariRoman jewellery, LVMH-owned with strong hospitality extensionDeveloping
- 47HeldDolce & GabbanaItalian maximalist fashion houseDeveloping
- 48HeldTiffany & CoAmerican jewellery, LVMH post-acquisition Brand repositioningDeveloping
- 49HeldValentinoRoman couture, creative director transition affecting momentumDeveloping
- 50HeldGivenchyHistoric couture, brand finding direction post-Clare Waight KellerDeveloping
- 51HeldFendiRoman maison, Baguette bag cultural revival continuingDeveloping
- 52HeldMiu MiuPrada sister brand, outpacing parent in cultural relevanceDeveloping
- 53HeldTAG HeuerSport-performance watches, LVMH owned challenger to RolexDeveloping
- 54HeldBottega VenetaQuiet luxury movement leader, intrecciato weave brand iconDeveloping
- 55HeldBreitlingAviation watches, purpose-led brand rebuild under Georges KernDeveloping
- 56HeldOunassMENA luxury e-commerce, Net-a-Porter rivalDeveloping
- 57HeldSugar CosmeticsIndia D2C cosmetics, Vineeta Singh brandDeveloping
- 58HeldGraffDiamond specialist, ultra-high-net-worth niche authorityDeveloping
- 59HeldLoro PianaStealth wealth, LVMH-owned ultra-quiet luxury category leaderDeveloping
- 60HeldPiagetUltra-thin watches + jewellery, Richemont finesse brandDeveloping
- 61HeldIWC SchaffhausenEngineering watches, Richemont brand with aviation heritageDeveloping
- 62HeldGuerlainLVMH heritage fragrance, sustainability + heritage brand pivotDeveloping
- 63HeldHublotArt of Fusion watches, LVMH fusion luxury + sport brandDeveloping
- 64HeldJaeger-LeCoultreWatchmaking complications, Richemont crown jewel craft brandDeveloping
- 65HeldMissoniItalian knitwear, zigzag pattern brand icon in transitionDeveloping
- 66HeldCafuneBrazilian artisan luxury accessories, emerging brandDeveloping
- 67HeldCult GaiaCraft-inspired accessories, Ark bag viral brandDeveloping
- 68HeldGlenn Martens at DieselDenim luxury challenger, OTB strategic creative appointmentDeveloping
- 69HeldMansur GavrielNew York minimalist bags, cult status DTC brandDeveloping
- 70HeldStaudLA accessible contemporary, bag + apparel brand with fashion authorityDeveloping
- 71HeldUlla JohnsonBohemian luxury, artisan aesthetic female-founded brandDeveloping
- 72HeldWandlerDutch minimalist bags, clean brand with strong wholesaleDeveloping
- 73HeldErmenegildo ZegnaItalian tailoring, Tom Ford acquisition integration brandDeveloping
- 74HeldChopardIndependent watchmaker-jeweller, sustainable luxury commitmentDeveloping
- 75HeldMaison MargielaDeconstruction house, Tabi boot cultural iconDeveloping
- 76HeldEtroPaisley + maximalism, Gimmo Etro era closing, new directionDeveloping
- 77HeldBvlgari HotelsLVMH hospitality extension, jewellery brand into ultra-luxury hotelsDeveloping
- 78HeldCanada GoosePremium outerwear, performance luxury with cold-weather authorityDeveloping
- 79HeldFendi CasaLuxury interiors extension, LVMH lifestyle brand expansionDeveloping
- 80HeldGivenchy BeautyL'Interdit fragrance, LVMH beauty brand with couture haloDeveloping
- 81HeldGucciKering flagship, Sabato De Sarno reset underwayDeveloping
- 82HeldOmegaSwatch Group flagship, Speedmaster Moonwatch brand narrativeDeveloping
- 83HeldPenhaligonsBritish heritage fragrance, Puig-owned quirky brandDeveloping
- 84HeldPucciPrint icon, LVMH-owned revival attemptDeveloping
- 85HeldZimmermannPremium resort wear, global expansion from Australian rootsDeveloping
- 86HeldAcqua di ParmaLVMH Italian heritage, understated luxury grooming brandDeveloping
- 87HeldSchiaparelliSurrealist revival, Daniel Roseberry body-horror brand momentsDeveloping
- 88HeldJo Malone LondonEstee Lauder fragrance lifestyle, signature gifting brandDeveloping
- 89HeldMarniEccentric Italian luxury, OTB-owned pattern + colour brandDeveloping
- 90HeldGiambattista ValliCouture-accessible, red carpet brand with loyal followingDeveloping
- 91HeldMoynatLVMH-backed heritage luggage, Goyard-level exclusivity ambitionDeveloping
- 92HeldByredoNiche fragrance, L'Oreal-acquired, cult status maintainedDeveloping
- 93HeldJil SanderRadical minimalism, OTB-owned, Lucie+Luke Meier eraDeveloping
- 94HeldGlenn MartensY/Project + Diesel creative, avant-garde Belgian brand voiceDeveloping
- 95HeldPeter DoPost-Helmut Lang aesthetic, next-gen design authorityDeveloping
- 96HeldBy FarEastern European accessible luxury, fashion week validatedDeveloping
- 97HeldPoleneParisian leather goods, direct DTC accessible luxury bagsDeveloping
- 98HeldAlexandre VauthierHigh-octane glamour, independent couture brandDeveloping
- 99HeldLe LaboLaboratory fragrance, Estee Lauder-owned, anti-mass positioningDeveloping
- 100HeldHarvey Nichols DubaiLondon luxury import, Dubai flagshipDeveloping
- 101HeldLevel ShoesDubai shoe destination, curated luxury formatDeveloping
- 102HeldTFG (The Foschini Group)SA fashion retail, multi-brand empireDeveloping
- 103HeldAlexis MabilleBow-tie couture, French independent house brandDeveloping
- 104HeldFrederic MallePerfume publisher model, Estee Lauder brand with auteur identityDeveloping
- 105HeldJacquemusAccessible Provencal luxury, cultural ubiquity vs exclusivity tensionDeveloping
- 106HeldJacquemus (accessories)Micro-bag viral moment, accessories as brand marketing vehicleDeveloping
- 107HeldKhaiteNew York cool luxury, defining American fashion for next decadeDeveloping
- 108HeldStrathberryScottish leather goods, accessible quiet luxury challengerDeveloping
- 109HeldYSL Beauty (Kering)Kering beauty challenger, building against LVMH beautyDeveloping
- 110FellBurberryBritish luxury, Daniel Lee creative reset in progressDeveloping
- 111HeldMoschinoFashion as theatre, EssilorLuxottica acquisition, direction unclearDeveloping
- 112HeldBalenciagaParis fashion houseDeveloping
- 113HeldLanvinParis historic house, Fosun-owned, multiple creative changesUnder Pressure
- 114HeldNina RicciHistoric couture, brand needs direction post-various CDsUnder Pressure
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