Subway Canada has launched an updated and entirely new menu, which has 15 new sandwiches and 10 new Subway-first ingredients in the offering. The restaurant franchise has also reinvented the ordering experience for its customers.
“Subway Series” is a new lineup of sandwiches, including Smoky Beef Brisket, Rich Pesto, Fresh Mozzarella, and Zesty Habanero Jack Cheese can be ordered by name or number. The sandwiches marry complementary flavors and chef-crafted combinations of fresh and cravable ingredients.
Chef John Botello, Culinary Manager at Subway Canada, said the introduction of the Subway Series means guests can leave the decisions to the experts. “With a curated balance of flavor profiles, unbeatable taste, and expertly-designed ingredient combinations, ordering has never been easier.”
Doug Fry, Subway Canada managing director, said the menu introduction and new way to order is the most significant undertaking in their history. “We are challenging Canadians to say ‘Yesway!’ to a new experience, and we know they won’t be disappointed. Of course, customization will always remain an option, but when Canadians taste their pairings, we know they won’t just be convinced, they’ll be amazed.”
It should be noted that Subway Canada has paired its most ambitious menu overhaul with six equally awe-inspiring athletes – Christine Sinclair, Scottie Barnes, Fay DeFazio Ebert, Chris Boucher, Sebastien Toutant, and Patrice Bernier.