World Without Waste: Coca-Cola Introduces 100% Recycled rPET Bottles

Coca-Cola Beverages Northeast, as part of the company’s progress towards its World Without Waste goals, has introduced 100% recycled rPET bottles. This will help create and sustain a circular economy. It will also ensure that plastic waste is being recycled and reused.

This innovation, the rPET bottles, contributes to Coca-Cola’s World Without Waste goals to address global challenges of packaging waste and climate change through effective systemic changes. Coca-Cola aims to use 50% recycled content in its packaging by 2030 and reduce the use of virgin plastic derived from non-renewable sources by a cumulative three million metric tons by 2025.

Sussannah Smith, Senior Director of Public Affairs & Communications, said they have the responsibility to help solve the global plastic packaging waste crisis. “As a leader in the beverage industry, we need to act as a model for responsible behavior with regard to sustainability and to help reduce plastic waste globally. Together with our partners from The Coca-Cola Company, we are proud to launch this new line within the Northeast market.”

Source Colacompany
100 Recycled RPET Plastic Bottles

The rPET bottles in the market rPET bottles currently include 20-ounce bottles of Coca-Cola, Diet Coke, Coca-Cola Zero Sugar, Cherry Coke, Cherry Coke Zero, Vanilla Coke, Cherry Vanilla Coke and Caffeine Free Diet Coke throughout New England and upstate New York, and 20-ounce and 1-litre Dasani bottles nationwide.

Coca-Cola highlighted that the rPET bottles are in line with the company’s goal of reducing virgin plastic packaging, decreasing carbon emissions and accelerating progress towards the Coca-Cola World Without Waste initiative. The brand is looking to work with people, businesses and industries to support a healthy, debris-free environment.