Tag: brand

Staying Grounded: Why Brands Cannot Afford to Lose Focus
04 Aug

Staying Grounded: Why Brands Cannot Afford to Lose Focus

In today’s fast-paced and ever-evolving hit-tech world, brands find themselves navigating through a labyrinth of

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Building an Online Brand: Why It Matters More Than Ever in 2023
26 Jun

Building an Online Brand: Why It Matters More Than Ever in 2023

In the fast-paced digital era of 2023, the landscape of business and marketing has undergone

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Heinz Introduces Three New Spicy Ketchup Flavors
22 Jun

Heinz Introduces Three New Spicy Ketchup Flavors

Heinz, the world’s most loved ketchup brand, is tantalizing your taste buds with the launch

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P&G Urges Marketers to Reset Creative Bar for Brands Through Insight and Inclusion
21 Jun

P&G Urges Marketers to Reset Creative Bar for Brands Through Insight and Inclusion

Creativity that grows markets is the next reset for brands, says Marc Pritchard, Procter &

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Apple Reigns as the ‘World’s Most Valuable Brand’: Kantar BrandZ Report 2023
17 Jun

Apple Reigns as the ‘World’s Most Valuable Brand’: Kantar BrandZ Report 2023

Apple, with a brand valuation of $880 Billion, has managed to hold onto the title

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Lacoste Marks 90 Years With A Campaign of Impossible Encounters
12 May

Lacoste Marks 90 Years With A Campaign of Impossible Encounters

The “crocodile”, Lacoste, is celebrating its 90th anniversary via the campaign Impossible Encounters which is

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