Havas has acquired DMPG, a global digital data agency, to bolster its clients with marketing
SodaStream has launched its latest ‘Push it real good’ campaign, powered by the reimagined 1986
Ascential, Cannes Lions’ parent company, has acquired Effie which hosts the most robust and prestigious
After an extensive evaluation, Kellanova has expanded its partnership with Interpublic Group (IPG). The multinational
Companies take up branding to highlight the essence of their products and services, and craft
A word that caught everyone’s attention during UEFA EURO 2024 is ‘ambush marketing’ courtesy of