Summer is the perfect time for brands to reinvigorate their branding and marketing campaigns. With

Major brands like Burger King, M&M’s, and Pepsi are dropping the flashy identities they adopted

Doublemint, India’s leading gum and mint brand, has launched an uplifting new campaign encouraging people

Creativity that grows markets is the next reset for brands, says Marc Pritchard, Procter &

Effective branding has become paramount for businesses seeking success in today's competitive landscape. Brands that

Burger King has launched a new campaign that takes a hilarious and retro approach to