Tag: transparency

For a Greener Future: Pachama’s Impactful Branding Transforming Carbon Offset
24 Mar

For a Greener Future: Pachama’s Impactful Branding Transforming Carbon Offset

Corporate greenwashing is a growing concern in today's world. Carbon offsetting is a topic of

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Branding in the Age of De-Influencing: Strategies for Modern Brands
28 Feb

Branding in the Age of De-Influencing: Strategies for Modern Brands

In a world where social media platforms like TikTok have become influential hubs for fashion

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Ethical Branding: How to Stand Out in a Socially Conscious World?
05 Aug

Ethical Branding: How to Stand Out in a Socially Conscious World?

In the current economy, consumers place great importance on the ethics and values of the

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The Trust Challenge: Strategies to Foster Long-Term Brand Trust
19 May

The Trust Challenge: Strategies to Foster Long-Term Brand Trust

In today's competitive marketplace, earning and retaining customer trust is essential for brands. Consumers have

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Higg Co Rebrands as Worldly to Reintroduce Itself to Fashion
16 May

Higg Co Rebrands as Worldly to Reintroduce Itself to Fashion

Higg Co, the data platform behind the renowned Higg Index sustainability assessment tool, faced challenges

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