Turkish Airlines Miles&Smiles Enhances Travel Experience with utu
Turkish Airlines loyalty program Miles&Smiles has partnered with utu, a travel tech company, to enhance the flying experience with a 40% tax refund boost for travelers. Utu is a one-of-a-kind app that unlocks more value when the user shops tax-free. It offers the most refunds for Miles&Smiles members. Sanjay Chinchwade, Chief Commercial Officer, Partnerships, says […]
Speedo Relaunches in Olympic Year with ‘Go Full Speedo’
Speedo has leveraged the upcoming Paris Olympics 2024 to relaunch through a global campaign with creative agency MIRIMAR to ‘Go Full Speedo’. The brand also strives to reclaim its Aussie heritage as the No. 1 swimwear brand. As part of the global campaign, MIRIMAR came up with three films – ‘Go Full Speedo’, ‘Towel Change’, […]
Utz Mike’s Hot Honey EXTRA HOT Potato Chips
Utz has once again teamed up with America’s original and No.1 brand Mike’s Hot Honey for the all-new Utz Mike’s Hot Honey EXTRA HOT potato chips. This fiery flavor builds off the original Utz Mike’s Hot Honey chips, but with thrice the heat! Amber McGrogan, Utz Brands Inc. Marketing Director, says hot and spicy is […]
ATM 2024 Reflects Dubai’s Position as a Major Destination for Tourism and Travel
With the Arabian Travel Market (ATM) 2024, Dubai is once again set to host tens of thousands of participants from across the world. ATM 2024 will feature 300 exhibitors and 7,000 trade visitors. Established in 1994, ATM has emerged as a globally renowned event that integrates all travel sectors and verticals, from MICE, to leisure […]
Empowering Innovation – Transforming Travel through Entrepreneurship: Arabian Travel Market 31st Edition
The Arabian Travel Market (ATM) is back with its 31st edition at the Dubai World Trade Center. Over 40,000 attendees are expected to visit the annual trade show, featuring 2,300 exhibitions from 165 countries, running from May 6 to 9. ATM 2024 is themed ‘Empowering Innovation – Transforming Travel through Entrepreneurship, with the spotlight on […]
Hungry Jack’s Australia Brings Back Big Jack and Mega Jack: Popular Demand
No one can say no to customers, not even Hungry Jack’s, the fast-food restaurant that faced McDonalds in court over its popular burgers ‘Big Jack’ and ‘Mega Jack’ for being a Big Mac copy. McDonald’s cried trademark infringement of its Big Mac range of burgers. However the Federal Court in Australia ruled in 2023 that […]