Reality TV star Kylie Jenner has introduced her very own brand KHY, a homage to the limitless possibilities of fashion. With her latest apparel brand, she has established herself as certifiably cool.
KHY is Kylie Jenner’s debut clothing line. It draws inspiration from her personal clothing collection. The young entrepreneur described Khy as a homage to the limitless possibilities of fashion. “We are breaking down barriers and will redefine the meaning of a designer brand, with creativity and quality at a better price. I wanted to make Khy a platform for our customers to have the opportunity to experience fashion, through new designers and brands, but at a more accessible price.”
The newly launched brand’s Instagram account gives a glimpse of the fashion label’s first pieces – black and leather dominate the ready-to-wear collection. It includes coats, jackets, trousers and short dresses.
Khy, which is a contraction of Kylie, will reflect the sharp, feminine style of its founder. According to the official statement, the pieces will be sold from $48 to $198, ranging from double XS to quadruple XL. The socialite collaborated khy by Kylie with Namilia founders Nan Li and Emilia Pfohl to create a 12-piece capsule of faux-leather pants, coats, tops, and basics.
Khy clothing brand is inspired by Kylie Jenner’s personal wardrobe and her different moods. She has already been secretly wearing pieces from the line, wearing a faux leather mini dress for Kim Kardashian’s birthday. Kylie Jenner said the line will feature different guest designers and concepts throughout the year.
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