Starbucks Envisions a Future Where Every Beverage Can Be Served in Reusable Cup

Customers at all company-operated and participating licensed Starbucks Stores across the United States and Canada can use their clean personal cups when ordering in café, the drive-thru or when ordering ahead with the Starbucks app. They can also choose reusables – this is in support of Starbucks’ commitment to reduce waste by 50 percent by 2030. This is part of Starbucks’ larger cultural movement – a shift toward reusables and away from single-use plastics, making it convenient for customers to use personal cups for every visit.

Michael Kobori, Starbucks chief sustainability officer, said they envision a future where every beverage can be served in a reusable cup. “Offering customers more options to use a personal cup when they visit Starbucks marks tangible progress towards the future. We know our customers are passionate about the planet, and now, they can join us in our efforts to give more than we take, no matter how they order.”

Starbucks Envisions a Future Where Every Beverage Can Be Served in Reusable Cup

Katy Daly, Managing Director and Head of the Center for the Circular Economy at Closed Loop Partners said the most sustainable cup is likely the one you already own. “Bringing your cup to stores is a critical step toward reducing single-use packaging waste. Starbucks is a leader in this work, as the first national retailer of scale to offer personal cup ordering in every channel, including mobile order.”

She said the NextGen Consortium is proud to have Starbucks as a founding member of the Consortium to reduce packaging waste and looks forward to supporting Starbucks in its work to advance a waste-free world.

To make the most of this offer, customers should bring their clean cups as the baristas won’t rinse them out and it won’t accept cups larger than 40 ounces.

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Nandika Chand