These Four Tips Will Help Brands Boost Sales with ChatGPT and OpenAI
The newsfeeds of marketers have recently been dominated by AI technologies like chatGPT, openAI, and DALL-E. More businesses are searching for creative methods to use the instrument to their benefit going forward as a result of their distinctive capabilities garnering media attention. All data lovers and marketing experts would be curious about how marketers can […]
No Crypto Bowl: Crypto Out from Super Bowl LVII?
The Super Bowl is the most watched and expensive advertising event of the year. However, the valuations of numerous cryptocurrency businesses have decreased since February. In November of that year, FTX, a market leader, went from being a $32 billion business with a substantial marketing budget to declaring bankruptcy just four days later. Other advertisers […]
Ownership to Earth- Brand with purpose of Patagonia surprises with new policy
Patagonia, a premium apparel brand shocked the world with news of their novel move on sharing their ownership. Patagonia can be considered as a ‘brand built with love for nature and exceptional quality that uplifts humanity’s relationship with nature. The brand was founded by Yvon Chouinard in 1973. Yvon Chouinard announced their brand new decision […]
Western Digital is expanding their space to own a unique place in the global market
Western Digital is the first name that comes to any potential techie when they are planning to buy a data storage device. Be it a HDD, SSD, Flash Drive, Western Digital is a trusted brand in the market. Western Digital established in the year 1970, first registered as the General Digital Corporation and later renamed […]
Abu Dhabi Airport on the move to a restructure
Abu Dhabi airport which holds five airports is into a new structure in the visual identity. The company operates Abu Dhabi, Al Ain international airports, Al Bateen Executive Airport and Sir Bani Yas and Delma Island airports. The rebranded structure, unites the visual identity of Abu Dhabi Airports and its branches, withholds inspiration […]
Farm to Face; Home-grown Brands to have Carved a Niche
We have all been hearing the words ‘self-reliant’ since the pandemic hit us. However, there are a few companies that began to take it seriously well in advance of the crisis. The idea behind the concept is for local brands to give a tough fight and increasingly outperform global brands in the market. Most often, […]
5 incredible instances of content marketing by Beauty Brands
With a market size estimated at $400 billion, beauty brands and beauty goods are one of the most rapidly growing sectors of the global economy. Have you ever wondered how the beauty industry managed to grow exponentially even during time of a global crisis? When they first came out, beauty products were viewed as a […]
Rise Every Day: Mashreq’s new redefinition aims at Customer Inclusive Banking
One of the UAE’s leading financial institutions, Mashreq Bank, has unveiled a historical brand evolution called ‘Rise Every Day’. Dedicated to enabling inclusive financial, personal, and professional development, Mashreq is transforming its corporate identity and its overarching strategic purpose. The Rise Every Day campaign reaches out directly to people who rely on corporations for advice, […]
5 brands which will disappear in the next 5 years
Five years is a lot of time given the current pace of technological advances, but most brands take an unreasonable amount of time to truly die. Anything that is going to truly disappear in the next five years is already on the way of obsolescence. Take the case of Woolworths, a high-street retail chain which […]
