Uncrap the World: Eco-Friendly Toilet Paper Brand ‘Who Gives A Crap’ Latest Campaign

Who Gives A Crap, a toilet paper brand, has launched its first ever global campaign “Uncrap the World” with a tagline ‘Our planet, our future, rests upon your cheeks’. The company highlighted that one million trees are destroyed every day to make traditional toilet paper. Through its latest campaign, Who Gives A Crap is telling […]
Cheer for All Sports: Cadbury Dairy Milk’s Revolutionary Campaign to Celebrate Indian Athletes

Cadbury Dairy Milk, in partnership with Ogilvy India, has launched its latest campaign, #CheerForAllSports, to bring India together to support Indian athletes competing in other sports during the upcoming IPL. Let’s know about this campaign, its objectives, and how people can participate and support Indian athletes. Campaign Objectives The main aim of Cadbury Dairy Milk’s […]
A Movement, Not A Traditional Advertising Campaign: Denny’s America’s Diner

Denny’s wants to create a feel-good, nostalgic vibe by positioning itself as “America’s Diner”, a new marketing campaign. The eatery aims to refresh and restart its long-running message with national ads, great menu items, and a new tagline – “It’s Diner Time”. The new campaign coincides with Denny’s 70th year of operation. As such, the […]