Cheer for All Sports: Cadbury Dairy Milk’s Revolutionary Campaign to Celebrate Indian Athletes

Cadbury Dairy Milk, in partnership with Ogilvy India, has launched its latest campaign, #CheerForAllSports, to bring India together to support Indian athletes competing in other sports during the upcoming IPL. Let’s know about this campaign, its objectives, and how people can participate and support Indian athletes. Campaign Objectives The main aim of Cadbury Dairy Milk’s […]

A Movement, Not A Traditional Advertising Campaign: Denny’s America’s Diner

Denny’s America’s Diner

Denny’s wants to create a feel-good, nostalgic vibe by positioning itself as “America’s Diner”, a new marketing campaign. The eatery aims to refresh and restart its long-running message with national ads, great menu items, and a new tagline – “It’s Diner Time”. The new campaign coincides with Denny’s 70th year of operation. As such, the […]