Fusion92 Marks its 25 Years With a Comprehensive Brand Refresh

Fusion92, a Chicago-based marketing agency that has been at the forefront of innovative marketing solutions, is celebrating its milestone of 25 years. To commemorate this special occasion, it has undergone a comprehensive brand refresh.

Matt Murphy, Fusion92 founder and CEO, says the rebranding symbolizes their evolution from a digital-era startup to a forward-thinking leader that is ready to shape the future of marketing for major brands aiming for significant growth.

“It’s fitting that along with our brand refresh, we’ve relocated our headquarters to the iconic Chicago Merchandise Mart, an emblem of innovation,” he said. “As we celebrate our silver anniversary, Fusion92 is thrilled to continue creating business growth solutions as well as continuing to host our innovation-focused thought leadership platform, the Future Series, in this inspiring new space.”


Over the years, Fusion92 has grown into a best-in-class team of 275 marketers, technologists, data scientists, strategists, creatives, media experts and product authorities. The agency has won awards across various categories, secured 15 patents, launched multiple data-driven proprietary platforms and products, as well as acquired several companies. Moreover, Fusion92 has become a strategic collaborator of Experian’s, allowing powerful audience targeting solutions, and developed an AI ‘nerve center’ for its media operations to help client partners achieve exponential growth.

Furthermore, Fusion92 offers a full range of marketing services. Its strength lies in unique, data-driven technology and product solutions that connect different parts of the consumer journey, and its innovative approach to integrating and optimizing marketing strategies is why many large brands have chosen to replace multiple agencies with Fusion92.

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Nandika Chand