Building an Indispensable Brand: Why Taking Action in Marketing Matters In the...
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Ripples of the Silicon Valley Bank ’s (SVB) dramatic collapse, the second-largest...
The digital marketing space is on a great leap and Metaverse technology...
With a market size estimated at $400 billion, beauty brands and beauty...
Capitalism by definition is about chasing profits but if companies do not...
Ever thought of watching your favourite football match in your home, in...
Brand management software helps business owners and brand managers manage the overall...
There is a huge misconception that a digital marketing strategy is required...
Digital Advertising spends are on a continuous rise and one primary reason...
Social Media is a powerful medium that must be utilised to achieve...
Canva has embarked on a campaign ‘Design Against Dull’ to shake up...
Salford Quays-based The Lowry Theatre and Arts Center has undergone a major...
01
Feb
Nescafe Modernizes Brand, Stands Out with Attractive Pack Designs
The world’s leading coffee brand Nescafe is set for a major relaunch to keep up
30
Jan
Uber Undergoes Brand Refresh, Reflecting its Expanding Range of Services
Uber has elevated its brand to reflect its evolving business and growth goals. Its brand
27
Jan
Brand Loyalty in a Smartphone World: The Power of Hyper-Personalization
Smart phones are everywhere. Over a billion people have smartphones in their pockets, purses, or
18
Jan
Airstream Club International Embraces the Future with a Brand Refresh, Preserves Core Heritage
The Airstream Club International (ACI), the longest-rolling, single-branded recreational vehicle club globally, has expanded its
16
Jan
Sky Vegas Stands Out as Entertainment Brand, Celebrates Play
Sky Vegas is launching a new ad campaign about celebrating play and small joys. The
14
Jan
Crafting Heritage Brands: Strategies to Ensure Your Brand Becomes a Classic
Have you ever wondered what makes a brand truly special? Is it the captivating logo
07
Jan
Modernizing Legacy: Herman Miller’s Iconic Logo Set Free In Modernist Rebrand
Herman Miller, a trailblazer in modern furniture production, has undergone a vibrant branding overhaul. The
03
Jan
Innovate or Fade: A Look at 2024’s Pioneering Branding Trends
In today's rapidly evolving digital landscape, businesses constantly seek new and innovative ways to stand
01
Jan
2024 to See Increasingly Competitive Environment for Fashion Brands: McKinsey Report
The past year was a step of cautiousness business as companies stepped into the post-COVID
29
Dec
Trivago Brand Evolution, New Logo With AI-Driven Television Ad Campaign
Leading global hotel search platform Trivago has taken up a brand refresh, marking its evolution
